I was assembling a website standards guideline for a client today and I thought I would share the topic points:

1. Websites

2. Microsites

3. Brand Adherence & Consistency

4. Informational Architecture

5. Wire-frame Templates

   1. Template Variable

   2. Samples of Usage

6. Consistency & Personality

7. Cascading Style Sheets (CSS)

   1. Font Usage

   2. Color Index

8. Logo & Image Repository

   1. Combinations

9. Partner & Vendors Usage

10. Trademarks & Usage

11. Copy

    1. Voice & Tone

    2. Search Engine Standards

12. Content

    1. Photos Sizes

    2. YouTube Video Ratio

13. Content Managment Systems

    1. Administration

14. Social Media

    1. Technologies Used

    2. Best Practices

15. Mobile

    1. Applications & Deployment

16. Advertising

    1. Ratio(s), Size & Format

17. Newsletters

18. Email Signatures

19. Section 508 (29 U.S.C. ‘ 794d)

20. Best Practices

21. Addendum