All tagged game mechanics

Links, Likes & The Future Of Gamification

Justice Mitchell
Advertising, Business, Content, Gamification, Gaming
Billions of years ago, when the earth was cooling and a few tiny amoebae started their sexy little single-cell dance in a pool of water, Carnegie Mellon University Professor Jesse Schell talked about the future beyond Facebook games. Well, at least two years in Web time seems that long on the evolutionary timeline. Professor Schell is the creative mastermind behind Schell Games, and the guy is an absolute monster when he shares his thoughts on the future of gaming.

What Is Gamification?

Justice Mitchell
Content, Entertainment, Gamification, Storytelling
Well the wiki says "Gamification is the use of game design techniques[1] and mechanics to solve problems and engage audiences. Typically gamification applies to non-game applications (also known as "funware"),[2] particularly consumer-oriented web and mobile sites, in order to encourage people to adopt the applications. It also strives to encourage users to engage in desired behaviors in connection with the applications.[3] ...