I was assembling a website standards guideline for a client today and I thought I would share the topic points:
Websites
Microsites
Brand Adherence & Consistency
Informational Architecture
Wire-frame Templates
Template Variable
Samples of Usage
Consistency & Personality
Cascading Style Sheets (CSS)
Font Usage
Color Index
Logo & Image Repository
Combinations
Partner & Vendors Usage
Trademarks & Usage
Copy
Voice & Tone
Search Engine Standards
Content
Photos Sizes
YouTube Video Ratio
Content Managment Systems
Administration
Social Media
Technologies Used
Best Practices
Mobile
Applications & Deployment
Advertising
Ratio(s), Size & Format
Newsletters
Email Signatures
Section 508 (29 U.S.C. ‘ 794d)
Best Practices
Addendum