Welcome to a creative mind: I’m Justice Mitchell, a Creative Director and marketing specialist passionate about sharing insights into education, marketing, and design to inspire and empower. Through these articles, I aim to educate, inform, and spark ideas that help others grow their skills and understanding. This blog also serves as my portfolio, showcasing my work and approach. I invite you to connect with me here or through my social media channels. I look forward to actively listening to you and continuing our conversations!

Advertising, Artificial Intelligence, content marketing, Technology, marketing Justice Mitchell Advertising, Artificial Intelligence, content marketing, Technology, marketing Justice Mitchell

Oh Look, The Marketing Silos Are Back

So, way back (machine) when Amazon only sold books, HTML backgrounds were all gray, and lightyears before the <blink> tag, agencies were raking in cash with massive retainers from print and television ads. Little shops like mine were considered interesting novelties, sidelined by the big players.

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Advertising, Technology, Process, Research Justice Mitchell Advertising, Technology, Process, Research Justice Mitchell

2023 Modern Techniques For Generating Creative Marketing Campaigns #BBOM

Gone are the days when creativity in marketing has deemed a luxury. Today, it’s an essential component of any successful campaign. After all, if your marketing isn’t creative and engaging enough, it won’t stand out from the crowd and won’t get noticed by potential customers.

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Business, marketing, Artificial Intelligence, Technology Justice Mitchell Business, marketing, Artificial Intelligence, Technology Justice Mitchell

The Future of Non-Killer Robot Marketing Automation For Agencies and Clients Alike

In today’s ever-changing digital landscape, marketing automation is becoming an increasingly important tool for both agencies and clients. For agencies, it can help them to streamline their workflows and enable them to offer more effective campaigns that align with their client’s goals.

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Blogging, New Business Development, Trends, Technology Justice Mitchell Blogging, New Business Development, Trends, Technology Justice Mitchell

Can Media's Evolution Destroy Your Current Business Model?

What do you do when your social media audience as effectively changed the consumerization of your previous business model?

So I started my day by reading an article regarding generation Y and its single-handed responsibility for the destruction of the music industry. Now I do not intend to give you a summation of the article as I will not steal its thunder. You should read it.

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Applications, Management, Social Media, Technology Justice Mitchell Applications, Management, Social Media, Technology Justice Mitchell

Breaking Into The Brand Embassy

If you hang out on the Internet long enough, you accrue friends from all over the globe. Some of them you end up meeting sooner or later at a conference, which is nice because it’s always good to have one more person you can hit up for a quick iPhone charge. Then there are others you may never meet face-to-face.

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Advertising, Business, Social Media, Technology Justice Mitchell Advertising, Business, Social Media, Technology Justice Mitchell

Real-time Social Rewards? Get FANWISE!

Trying to explain the thrill of creating a new technology, startup, user experience or integrated marketing tactic is hard to do with just words. But that excitement is ramped up tenfold when you're creating something that affects the real world. Such is the case with the new patent-pending technology that is being released by Starmark. This is the integrated advertising agency that I call home. Here I get to play with some of the most amazingly talented individuals that I've ever had the pleasure to battle for the best ideas. However, when we were challenged to construct the technology that would reward people in the real world, it was a new level.
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Business, Education, New Business Development, Technology Justice Mitchell Business, Education, New Business Development, Technology Justice Mitchell

Webinar 101: Let Your Voice Be Heard!

Suck it up, put on the big-girl panties and host your first webinar! You know you should produce a webinar to extend your messaging. The problem is that you are intimidated because of the technical challenges. You think putting on a webinar is a daunting, complicated integration of technology, preparation and promotion. Good! Because you are absolutely right.
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Advertising, Content, Management, Technology, Tools Justice Mitchell Advertising, Content, Management, Technology, Tools Justice Mitchell

Non-linear Routes of Contemporary Campaigns

WARNING! - If you don't live in the haus of marketing I'd respectfully advise you skip this post because it will bore you to tears. Ahhhh, guilt free. Remember that thing you keep talking about in meetings but you never do? No – I’m not talking about doing more cardio. Although that’s not a bad idea.
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Business, Process, Social Media, Strategy, Technology Justice Mitchell Business, Process, Social Media, Strategy, Technology Justice Mitchell

Old-School Selling Addiction Meets No-Sell Social

I just completed a great run of presentations over the past couple weeks. Each successive audience offered up a new challenge or dilemma I didn’t anticipate. I actully LOVE this! As a recovering co-dependent hell-bent on saving the world, I had to resist the urge to rewrite the deck after every event and subsequent comment.
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Business, Content, Strategy, Technology Justice Mitchell Business, Content, Strategy, Technology Justice Mitchell

Tales From Performing A Flawless 10 - 90

I talk – a lot. But I hope that you guys also get a lot out of my endless babble about the integrated marketing world. Let me talk to you about the "10 - 90." Part of getting sales if giving away your smarts first to prove your metal. Often it's better help a little and show people what to do as the end payoff is, far more than likely, going to be greater.
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