Welcome to a creative mind: I’m Justice Mitchell, a Creative Director and marketing specialist passionate about sharing insights into education, marketing, and design to inspire and empower. Through these articles, I aim to educate, inform, and spark ideas that help others grow their skills and understanding. This blog also serves as my portfolio, showcasing my work and approach. I invite you to connect with me here or through my social media channels. I look forward to actively listening to you and continuing our conversations!
Generating Leads For Marketing Agencies: Paid Media #BBOMvv
We have the people, products/services, website, and vision. But how do we get people actually to buy from us? Paid media is any form of advertising we pay for, unlike earned or owned media (see chart). And while it may seem like a quick and easy way to get our name out there, there are some things we should know before we dive in headfirst and exploit our budget without focus.