30 Signs Your Agency’s Website Is Flatlining
Your site's Copyright has not been updated in five or more years
If you have multiple broken links
If your site is not constructed in a responsive format
If your index page pushes to a 404 page
I almost kicked you out if you didn't have a "careers" page
If your copy is speaking down to your clients
If your copy is brand facing vs. client solutions facing
Your brand is devoid of any story or experiential marketing
Selling promotional products does not mean you are a marketing agency
You show featured blogs from before 2019
If your site is not SSL secure
You're using any 3rd party tools in the freemium configuration
If you're clearly the only person at your "office"
If you ad something called a "monthly flyer" to your navigation
If you're not correlating your social media content with your email, and blog articles
You need and refuse to create landing pages for your specific city
Having only a form for means of communication (no phone listed)
No formal URL; listing only the client subset of a CRM (".business.site")
Emails that have a different URL extension than the website
If you're not actively developing video content
If you don't have a consistent content calendar
If you still believe you're clients don't need a paid media budget
Your website is not SEO friendly
You're not seeking backlink opportunities
Your photography is anything less than good
You've not "flipped" your website's creative layout in more than five years
Your primary motivator is speaking negatively about your competition
You’re using a stock art logo
You haven’t vetted your website for dated solutions, trends or lexicon
If you leave the name of your WordPress theme in the footer of your website
