All in Artificial Intelligence
So, way back (machine) when Amazon only sold books, HTML backgrounds were all gray, and lightyears before the <blink> tag, agencies were raking in cash with massive retainers from print and television ads. Little shops like mine were considered interesting novelties, sidelined by the big players.
Artificial intelligence (AI) is quickly becoming a part of almost everything, from how we drive our cars to how we interact with customer service agents. Unsurprisingly, it’s also being leveraged as a powerful tool for marketing teams. AI can enhance data analysis, automate processes, and improve content curation.
The marketing world is constantly evolving, and staying up to date with the latest trends and technologies can be challenging. Luckily, there are a few key tools that marketers should know about to stay ahead of the curve, or you're doomed.
In today’s ever-changing digital landscape, marketing automation is becoming an increasingly important tool for both agencies and clients. For agencies, it can help them to streamline their workflows and enable them to offer more effective campaigns that align with their client’s goals.